Customers who walk into a dealership don’t always know what they want or need, apart from the vehicle they’ve come to purchase. First-time buyers of Powersports vehicles aren’t always aware of the ins and outs of taking care of their special vehicle. A Reinsurance Program empowers dealerships to offer after-sales products to customers that are more tailored to their needs, with particular focus on giving them an enjoyable and hassle-free ownership experience.
What can customers get out of a dealership’s Reinsurance Program?
During the buying process, dealership agents offer additional products to customers to enhance their ownership experience. These are products designed to always keep the vehicle in good running condition. From tire and wheel replacement plans to extended service contracts, service and maintenance programs, and total loss protection, all these add-ons protect against financial burdens from future repairs, service, and parts replacements.
Usually, the dealership partners with a third-party provider for these add-ons, which means they have control of what claims are approved and denied, how claims are processed, and so on. With a dealership Reinsurance Program, the dealership has more control over these factors.
When a dealership has its own reinsurance company, they are in a better position to accept and process claims, which gives customers the assurance they won’t be financially burdened with payments for scheduled service maintenance, emergency repairs, and parts replacements, among other things.
If you’re a long-time car owner, you may have had the unpleasant experience of having your claims denied due to technicality. Understandably, this was quite a frustrating experience because you were confident you were going to be reimbursed for an expense you believed was covered by your service contract only to be denied later. This is particularly burdensome on customers who may be financially strapped at the time their vehicle needed repairs.
When your dealership operates its own reinsurance company, the chances of your claims being denied lowers significantly. This is a win-win situation for both dealership and customer as the dealership improves its customer service, which translates to retaining customers and motivating loyalty. For the customer, this means a seamless claims process and a more enjoyable, more stress-free ownership experience.
Give your customers the best service with your own Reinsurance Program; talk to Torque Group today!
If you’re eager to get started on your own reinsurance company, please feel free to contact Torque Group at (800) 859-0590. We’d be glad to discuss your options with you.
